50% off Gift Sets! 🎁
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Sale!
SaleRelax, Sleep, Repeat
From: Original price was: £28.00.£14.00Current price is: £14.00.Quick AddRelax, Sleep, Repeat
From: Original price was: £28.00.£14.00Current price is: £14.00.
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Sale!
SaleThe Hair Essentials
From: Original price was: £50.00.£25.00Current price is: £25.00.Quick AddThe Hair Essentials
From: Original price was: £50.00.£25.00Current price is: £25.00.
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Sale!
SaleKids’ Bathtime Treasure Chest
From: Original price was: £40.00.£20.00Current price is: £20.00.Quick AddKids’ Bathtime Treasure Chest
From: Original price was: £40.00.£20.00Current price is: £20.00.
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Sale!
SaleHeavenly Hair Fragrance Set
From: Original price was: £40.00.£20.00Current price is: £20.00.Quick AddHeavenly Hair Fragrance Set
From: Original price was: £40.00.£20.00Current price is: £20.00.
NEW! Conditioning Hair Masks
Say hello to your new hair care heroes. Our new hårkur Conditioning Masks are rich, creamy treatments that rescue and revive every strand, with targeted formulas to repair damage, boost shine, or deeply hydrate.
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In the spotlight
Every three months we’ll send you a surprise package of 6 full-sized luxurious products – a mix of bestsellers and never-before-seen newbies.
Each quarterly box is ALWAYS worth £60+, with free delivery included!

grüum must haves
- Skin care
- Body care
- Hair care
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Newfläcka Advanced Spot Treatment | 9ml
£12.00 — available on subscription from £9.00 every monthQuick Addfläcka Advanced Spot Treatment | 9ml
£12.00 — available on subscription from £9.00 every monthIn stock
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Bestsellermirakel – Multi-purpose Balm | 15ml
£15.00 — available on subscription from £11.00 every monthQuick Addmirakel – Multi-purpose Balm | 15ml
£15.00 — available on subscription from £11.00 every monthIn stock

Everyday extraordinary
We offer easy access to sustainable skincare and shaving products for those who want to do their bit for the environment, without complication.
Choose from a wide range of zero waste products, and reduce your carbon footprint every time you wash.

Naturally better
At grüum, we know that kindness comes naturally. We’ve spent years creating and perfecting products packed with natural ingredients that are kind to your skin and the planet.
Whether you’re vegan, have sensitive skin, or are simply looking to banish chemical nasties from your bathroom, you’re in the right place.
Don’t just take our word for it…
4.72 Based on 24325 Reviews
Aimee Batchelor
“Grumm is amazing, I have very oily skin and its quite sensitive too, I’ve tried so many different face washes and every one works for a bit then my skin doesn’t like it. I started using Gruum gentle f”…
4 hours ago
Julie Lake
“I love this company, I’ve been using their hair products for a few years and wouldn’t go back to plastic bottles, the bars are great. More recently I’ve tried the candles and room sprays which I love.”…
5 hours ago
Graham Reynolds
“Ethically sourced with no compromise on quality!”
22 hours ago
Cherry Cheung
“Love their products.”
24 hours ago
Mandy Parke
“Brilliant products…no nasties, simple packaging, great value! Please can you start to do sports recovery products too? ”
1 day ago
NANNETTE FROGGATT
“I really like the ethics of gruum and how everything is well thought about.Everything arrives quickly in great packaging. ”
2 days ago
Martin Allan
“I occasionally order moisturisers, shampoo and soaps from Gruum, I would like to order more as all of their products are excellent quality but, in the case of their soaps they just last so long, serio”…
2 days ago
LINDA COSTELLO
“LOVE YOUR PRODUCTS. PARTICULARLY LIKE YOUR POSITIVE ATTITUDE TO RECYCLING AND PRODUCT CONTENTS.”
2 days ago
Annette Singleton
“I have bought several items now from Gruum. I love their products especially their soap, moisturizing hand balm bar and their heat protector spray are very good. I would highly recommend this company.”
2 days ago
Helen Moorley
“All the products,both hair and face are excellent.Orders are always prompt.Highly recommend them.”
2 days ago
Anonymous
“Beautiful natural products…. highly recommend ”
3 days ago
Jenny Kelly
“Many thanks for your email. I was delighted to take up your offer published in the Daily Mail recently. The face cream is very easy to use, not greasy and easy absorbtion. I wrapped the 2nd bottle to”…
3 days ago
Shelley Johnson
“Ive found my new go to for everything. I love these products. They smell divine. Fabulous value, last for ages, and ive got more and more and more”
4 days ago
Rachael Airlie
“I love the ethos of this company and the fact that it was founded by four friends. It’s use of products that are environmentally friendly definitely encourages me to continue to purchase from them.”
4 days ago
Apple Chan Liu
“fabulous products! Love it!”
4 days ago
















