Black Friday Sale
The biggest savings of the year are here, enjoy up to 70% off sitewide. Perfect for gifting or stocking up!
Shop by category
Everything from just £5 👇
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Sale!
Salevädra Reed Diffuser Set – Cosy Cabin | 30ml
Original price was: £9.00.£7.00Current price is: £7.00. — available on subscription from £8.00 every monthQuick Addvädra Reed Diffuser Set – Cosy Cabin | 30ml
Original price was: £9.00.£7.00Current price is: £7.00. — available on subscription from £8.00 every monthIn stock
50% off all gift set! 🎁
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Sale!
SaleCelestial Home Scent Grande Collection
Original price was: £36.00.£18.00Current price is: £18.00.Quick AddCelestial Home Scent Grande Collection
Original price was: £36.00.£18.00Current price is: £18.00.
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Sale!
Sale12 Months of Fragrance
Original price was: £100.00.£50.00Current price is: £50.00.Quick Add12 Months of Fragrance
Original price was: £100.00.£50.00Current price is: £50.00.
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Sale!
SaleHaircare Heroes
From: Original price was: £32.00.£16.00Current price is: £16.00.Quick AddHaircare Heroes
From: Original price was: £32.00.£16.00Current price is: £16.00.
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Sale!
SaleSkincare Saviours
From: Original price was: £28.00.£14.00Current price is: £14.00.Quick AddSkincare Saviours
From: Original price was: £28.00.£14.00Current price is: £14.00.
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Sale!
SaleSkincare Supreme
From: Original price was: £60.00.£30.00Current price is: £30.00.Quick AddSkincare Supreme
From: Original price was: £60.00.£30.00Current price is: £30.00.
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Sale!
SaleRelax, Sleep, Repeat
From: Original price was: £28.00.£14.00Current price is: £14.00.Quick AddRelax, Sleep, Repeat
From: Original price was: £28.00.£14.00Current price is: £14.00.
Your new obsession starts here…

rense Melting Cleansing Balm
Indulge in our 3-in-1 multi-tasker, remove makeup, cleanse, and moisturise in one step.

läpp Passionfruit Lip Conditioner
Add an exotic twist to your lip care with this sweet, tropical balm packed with hydrating naturals.

fläcka Advanced Spot Treatment
Fast-acting blemish treatment with azelaic and salicylic acid to clear pores and calm breakouts.

Coco-No-Knots Detangling Spray
Give those angelic curls a glossy shine with this handy spray-on detangler for your little one.
In the spotlight
Every three months we’ll send you a surprise package of 6 full-sized luxurious products – a mix of bestsellers and never-before-seen newbies.
Each quarterly box is ALWAYS worth £60+, with free delivery included!

grüum must haves
- Skin care
- Body care
- Hair care
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Sale!
Salefläcka Advanced Spot Treatment | 9ml
Original price was: £12.00.£8.00Current price is: £8.00. — available on subscription from £9.00 every monthQuick Addfläcka Advanced Spot Treatment | 9ml
Original price was: £12.00.£8.00Current price is: £8.00. — available on subscription from £9.00 every monthIn stock
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Sale!
Salemirakel – Multi-purpose Balm | 15ml
Original price was: £15.00.£7.00Current price is: £7.00. — available on subscription from £11.00 every monthQuick Addmirakel – Multi-purpose Balm | 15ml
Original price was: £15.00.£7.00Current price is: £7.00. — available on subscription from £11.00 every monthIn stock

Everyday extraordinary
We offer easy access to sustainable skincare and shaving products for those who want to do their bit for the environment, without complication.
Choose from a wide range of zero waste products, and reduce your carbon footprint every time you wash.

Naturally better
At grüum, we know that kindness comes naturally. We’ve spent years creating and perfecting products packed with natural ingredients that are kind to your skin and the planet.
Whether you’re vegan, have sensitive skin, or are simply looking to banish chemical nasties from your bathroom, you’re in the right place.
Don’t just take our word for it…
4.72 Based on 24127 Reviews
Anonymous
“The skin oil has left my face feeling so soft and hydrated! There’s a visible difference after only a few uses!”
5 hours ago
Amy Hughes
“I have received a few orders, one being free from McDonald’s which to be completely honest I didn’t think I would get and one I just had to pay delivery (again thought I wouldn’t get it) got the”…
8 hours ago
Charlotte Stansall
“Although I’ve not tried the product (it’s a Christmas gift my daughter asked for) the Gruum ordering, delivery and commination process was faultless. If she gets on with the shaving kit, we’ll be reor”…
23 hours ago
Anonymous
“Great products, good quality. I would only like different colours of tins to be available in shop. ”
1 day ago
Anonymous
“Lovely pure high quality products. Delivered quickly and safely packaged ”
1 day ago
Anonymous
“I’ve used the shampoo/body wash bars as well as the candles/wax melts. I love the products and fragrances. The fragrance from the candles/wax melts travels around the whole house and the bars don’”…
1 day ago
Freya Bennett-Nielsen
“Love the SPF! Doesn’t agrovate my acne-prone skin and leaves my skin feeling super hydrated and glowy. ”
1 day ago
Lisa Wright
“I have ordered shampoo abd condition they last longer the bought shampoo and condioner and recently I tried the mystery bundle which was great with many products. I would recommend tgen”
1 day ago
Comfort Omosehinde
“Very good and money worth products……”
2 days ago
Chloe Page
“Really great products! Kind for your skin and the environment! High quality packaging, so far my skin care has been in very cute glass packaging. ”
2 days ago
Paul Nash
“Excellent quality products with a amazing ethical value ”
2 days ago
Kirsty Voden
“I have used several different products over the past couple of years and I have never been disappointed with any of them. ”
2 days ago
Anonymous
“Gruum products worked very well for me and I love that the packaging is economical friendly. My favourites have been the shaving kit as nothing I’ve used has ever worked so well.”
2 days ago
Rhona Fowler
“Brilliant company selling lovely products.”
2 days ago
Garry Cunningham
“Easy navigation on site orders via postage quickly sent brilliant will use again. Thank you”
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