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In the spotlight
Every three months we’ll send you a surprise package of 7 full-sized luxurious products – a mix of bestsellers and never-before-seen newbies.
Each quarterly box is ALWAYS worth £60+, with free delivery included!

grüum must haves
- Skin care
- Body care
- Hair care
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Sale!
Sale
mirakel – Multi-purpose Balm | 15ml
Original price was: £15.00.£7.00Current price is: £7.00. — available on subscription from £11.00 every monthQuick Addmirakel – Multi-purpose Balm | 15ml
Original price was: £15.00.£7.00Current price is: £7.00. — available on subscription from £11.00 every monthIn stock

Everyday extraordinary
We offer easy access to sustainable skincare and shaving products for those who want to do their bit for the environment, without complication.
Choose from a wide range of zero waste products, and reduce your carbon footprint every time you wash.

Naturally better
At grüum, we know that kindness comes naturally. We’ve spent years creating and perfecting products packed with natural ingredients that are kind to your skin and the planet.
Whether you’re vegan, have sensitive skin, or are simply looking to banish chemical nasties from your bathroom, you’re in the right place.
Don’t just take our word for it…
4.70 Based on 19056 Reviews
Sylvia Ugboaja
“Gruum is a lovely brand and I have ordered a few times. The customer service is great and as a customer you can really appreciate the effort they put in. It would be good if they could do a mini sampl”…
12 hours ago
Sue Pollard
“Lovely little business which it is lovely to be able to support. I have had a few of their sample boxes which is such a great idea as it gives me an idea of the fragrances & scents so I can purchase i”…
17 hours ago
Robert Hannan
“Quality product & excellent customer service ”
17 hours ago
Ms J McLeod
“Shampoo and condioner bars are the best ! Love all of the products I’ve used , from Shampoo bars to Reed defusser.Really are a great company. ”
20 hours ago
Saron Clement
“Great products, great variety. Everything I ever bought is great. The shampoo and conditioner bars are particularly excellent, as is the sun cream. Thanks gruum!”
21 hours ago
Soulla Christodoulou
“The beautiful products from Gruum always make me feel like I’m on holiday! Their high quality and wonderfully cheery and refreshing fragrances and scents are divine… the tea tree & orange mist spr”…
22 hours ago
Sue Burgman
“Loved the hand cream, smells gorgeous and sinks in well. Leaves hands feeling soft and hydrated without any greasyness ”
1 day ago
Brooke Jamieson
“I have been buying these products for a while now and I can truly say I’ve loved experiencing all of them on my hair and skin. I have noticed differences in my hair (looking more strong and healthie”…
1 day ago
Anonymous
“Excellent product and fast and efficient delivery, thank you ”
1 day ago
Anuzya Banzee
“Great product, clean packaging. Very satisfied. Will order again”
2 days ago
Cat Walker
“I ordered these products via a discounted link through my phone provider not expecting them to be as impressive as they are! I had a Hair Growth Shampoo Bar, Facial Wash, Calming Spray and Moisturiser”…
2 days ago
Debra Coe
“Love this company. I use the volume shampoo and conditioner bars all the time and they last for ages. Boxes were getting a bit soggy but just purchased the storage tins for them and they’re brillian”…
2 days ago
Shafaq Ali
“I got really sensitive skin and before started using this serum i was scared but this product is magic my skin feels so smooth and fresh. I highly recommend this”
2 days ago
alisha prescott
“i absolutely loved the products i received i use them everyday!! so relaxing and gentle on my skin. highly recommend, will be ordering again x”
2 days ago
Rachel Price
“Excellent products. Great company with friendly founders”
2 days ago